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DocsMethodologyReading a breakdown

Reading a breakdown

The nine sections and what each is for.

Nine sections, one decision

Every idea page follows the same anatomy: Overview, Opportunity, Target audience, Market potential, Revenue model, Roadmap, Competitive landscape, Validation and Evidence. The order is deliberate: it walks you from "what is this" to "what would I do on Monday".

The sections that save you weekends

Opportunity states the pain and why now, in two paragraphs, so you can disqualify fast. Roadmap is a build sequence with rough phases, written for a small team. Competitive landscape names player types and the specific gap instead of pretending the field is empty. Validation is the cheapest honest test we could design, including the result that should make you stop.

Evidence

Every number in a breakdown carries a source type: category reports, public filings, job-board data, app-store scans, regulatory documents. Where we estimate, we say so and estimate low. This section exists because idea databases have a credibility problem, and we would rather under-claim.